4 stories you need to know from India's startup ecosystem.
Zaydn is chasing a specific buyer: the young Indian consumer who wants sneakers that look like a global premium brand but costs a fraction of one. The pitch is that this buyer has been underserved, priced out of Nike and…
Orange Health sells speed in a category that historically did not offer it. Its proposition is a sample collected at home within roughly half an hour of booking and a report delivered within six hours, in a market where …
The problem Neuromod Aqua is chasing is not that India cannot treat sewage, but that it does not. Central Pollution Control Board figures put daily sewage generation at around 72,368 million litres per day against instal…
Peeko is built on the premise that buying for a baby is a category unto itself. A parent choosing diapers, apparel or feeding essentials cares about fit, safety and product quality in a way that does not map onto the spe…
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