Co-founder & Director of XYXX, an apparel & innerwear company based in Surat.
Yogesh Kabra is Co-founder & Director of XYXX, an apparel & innerwear company based in Surat, founded in 2017.
XYXX is an Indian direct-to-consumer men's innerwear and comfort wear brand and DaMENSCH's closest competitor by scale. It reported operating revenue of ₹187 crore in FY25, up 46% year on year, with net loss narrowed 28% to ₹25.5 crore. Its expense-to-revenue ratio of 1.16 compares with 1.51 at DaMENSCH, and it held current assets of ₹161 crore against DaMENSCH's ₹66 crore.
Company profile →ProfileFounded in Surat by Yogesh Kabra with ₹50 lakh of his own capital, after he returned from the United States and could not find men's innerwear he wanted to buy. Built around Lenzing MicroModal, a beech-pulp fibre softer and more absorbent than cotton.
Closes a Series C round, taking total funding to about $38.8 million across 10 rounds from investors including Sauce.vc, DSG Consumer Partners and Amazon's Smbhav Venture Fund.
