Founder · MoroMaa

Soundous Moufakir

Founder & CEO of MoroMaa, a beauty & personal care company based in Mumbai.

Founder · CEOMumbaiBeauty & Personal Care
Founded
2026
Mumbai, India
Raised to date
$160K
1 round on record
Latest round
Pre-seed
$0.16M · September 2026

About

Soundous Moufakir is Founder & CEO of MoroMaa, a beauty & personal care company based in Mumbai, founded in 2026. MoroMaa's most recent disclosed round was a funding round of $0.16M in September 2026.

Compiled from StartupFox records · updates as coverage is published

Company

Est. 2026
MoroMaa
Beauty & Personal Care · Mumbai · Active

MoroMaa is a Mumbai beauty, lifestyle and body care brand building what it calls M Beauty, a Moroccan beauty category for Indian consumers. Launched on 27 June 2026 by solo founder and chief executive Soundous Moufakir, it makes products using ingredients sourced directly from Morocco and positions itself around Moroccan beauty rituals, traditions and artistic influences rather than around a single hero ingredient. Moufakir, who is Moroccan, worked in finance before moving into India's entertainment industry, and describes the brand as an attempt to bring the rituals she grew up with to the In

Funding
September 2026Pre-seed$0.16Majvc (Aviral Bhatnagar)
Company profile →1 round on record

Journey with MoroMaa

2 milestones
  1. 27 Jun 2026Founded

    Launched in Mumbai by Soundous Moufakir, a Moroccan solo founder who worked in finance before moving into India's entertainment industry, to bring the beauty rituals and ingredients she grew up with in Morocco to Indian consumers.

  2. Sep 2026Funding

    Raises ₹1.5 crore from ajvc for a 9% stake, implying a post-money valuation of around ₹16.7 crore, less than three months after launch and after two products sold out in the brand's first two months.

Coverage

1 story
Funding · 18 Sept 2026 · 6 min read
MoroMaa Raises ₹1.5 Crore for 9%, the Same Terms ajvc Offered Two Days Ago