Mumbai-based omnichannel luxury fashion company that owns and operates Pernia's Pop-Up Shop, a multi-brand platform retailing designer wear, jewellery and accessories with a focus on wedding and occasion wear. Purple Style Labs sells across a network of large-format experience centres and a digital platform, carrying products from over 1,100 Indian designer brands and serving around 100 countries. Founded in 2015 by Abhishek Agarwal.
1StartupFox story
2015Founded
Luxury Fashion(Retail)Sector
Aug 2026Latest coverage
Funding
Purple Style Labs has raised $40M across 1 disclosed round, most recently a Series E in Mar 2025.
$40MRaised
Series ELatest round · Mar 2025
1Event
Chart appears once 2 more funding rounds are recorded — below that a chart shows less than the table does.
Not disclosed
Mar 2025Series E$40MSageOne Flagship Growth OE Fund, Alchemy Long Term Ventures Fund, Bajaj Holdings, Minerva Ventures Fund Not disclosed
Investor roster
Every disclosed backer and how often they've written a cheque — repeat names are the strongest conviction signal on the cap table.
Purple Style Labs founded in Mumbai by Abhishek Agarwal, operating the multi-brand luxury fashion platform Pernia's Pop-Up Shop. ↗
Mar 2025 · funding
Series E — $40M at Not disclosed, led by SageOne Flagship Growth OE Fund.
Aug 2026 · milestone
Raised ₹306 crore from 10 anchor investors led by ICICI Prudential Mutual Fund ahead of its ₹680 crore IPO, an all-fresh-issue offering opening 31 August 2026. ↗
IPO Watchreported
StatusOpen
DRHPFiled Sep 2025; SEBI observations Jan 2026
BankersAxis Capital, IIFL Capital Services
ExpectedOpens 31 Aug 2026, closes 2 Sep 2026
₹680 crore IPO, entirely a fresh issue (no OFS). Price band ₹546–575. Implied m-cap ~₹4,406–4,604 crore. Listing on BSE and NSE; registrar KFin Technologies. ₹306 crore raised from anchors at ₹575. Source ↗
The rest of Purple Style Labs's profile is free
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Mumbai-based omnichannel luxury fashion company that owns and operates Pernia's Pop-Up Shop, a multi-brand platform retailing designer wear, jewellery and accessories with a focus on wedding and occasion wear. Purple Style Labs sells across a network of large-format experience centres and a digital platform, carrying products from over 1,100 Indian designer brands and serving around 100 countries. Founded in 2015 by Abhishek Agarwal.
Who founded Purple Style Labs?
Purple Style Labs is associated with Abhishek Agarwal.
How much funding has Purple Style Labs raised?
Purple Style Labs has raised $40M across 1 disclosed round. The most recent was a $40M Series E in Mar 2025.
Who are Purple Style Labs's investors?
Disclosed investors in Purple Style Labs include SageOne Flagship Growth OE Fund, Alchemy Long Term Ventures Fund, Bajaj Holdings, Minerva Ventures Fund.
What is Purple Style Labs's valuation?
Purple Style Labs was last reported at Not disclosed, at the time of its Series E in Mar 2025.
Is Purple Style Labs profitable?
Per its FY26 consolidated filing, Purple Style Labs reported ₹558 Cr in revenue, with a ₹285 Cr loss.
What is the status of the Purple Style Labs IPO?
Open. DRHP: Filed Sep 2025; SEBI observations Jan 2026. (As reported; not confirmed by the company.)
What is the latest news on Purple Style Labs?
The most recent StartupFox coverage is “Purple Style Labs Raises ₹306 Crore From Anchor Investors Ahead of Its ₹680 Crore IPO” (31 August 2026). All stories are listed on this page.
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