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Rosada

D2C (Kids Lifestyle)Kolkata, West Bengal, India

Rosada is a Kolkata-based direct-to-consumer children's lifestyle brand selling personalised bags, bedding, travel accessories, décor and everyday utility products for babies and young children. It designs and manufactures in-house and sells mainly through its own website alongside FirstCry, Amazon and Myntra.

1StartupFox story
2014Founded
D2C(Kids Lifestyle)Sector
Jun 2026Latest coverage

Funding

Rosada has raised $0M across 1 disclosed round.

$0MRaised (money in)
Jun 2026Latest round
₹25CrValuation
2Events
Chart appears once 2 more funding rounds are recorded — below that a chart shows less than the table does.
Jun 2026Round—Shilpa Shetty Kundra
2026Shark Tank India (5% equity)$0M (₹1.25 crore)Shark Tank India Season 5 investors ₹25 croreStartupFox ↗

Leadership

SAShalu AgarwalCo-founderBABhupesh AgarwalCo-founder

The Rosada journey

2014 · founded
Founded in Kolkata by Shalu Agarwal, Bhupesh Agarwal.
2026 · funding
Shark Tank India (5% equity) — $0M at ₹25 crore, led by Shark Tank India Season 5 investors.
Jun 2026 · funding
Shilpa Shetty Kundra makes an undisclosed strategic investment in the brand, following its ₹1.25 Cr Shark Tank India deal at a ₹25 Cr valuation. ↗

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Latest on Rosada

Funding
Shilpa Shetty Kundra Invests Undisclosed Amount in Premium Kids D2C Brand Rosada
2 JUN 2026 · 3 MIN READ

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Frequently Asked

What is Rosada?

Rosada is a Kolkata-based direct-to-consumer children's lifestyle brand selling personalised bags, bedding, travel accessories, décor and everyday utility products for babies and young children. It designs and manufactures in-house and sells mainly through its own website alongside FirstCry, Amazon and Myntra.

Who founded Rosada?

Rosada is associated with Shalu Agarwal, Bhupesh Agarwal.

How much funding has Rosada raised?

Rosada has raised $0M across 1 disclosed round.

Who are Rosada's investors?

Disclosed investors in Rosada include Shilpa Shetty Kundra, Shark Tank India Season 5 investors.

What is Rosada's valuation?

Rosada was last reported at ₹25 crore, at the time of its Shark Tank India (5% equity) in 2026.

What is the latest news on Rosada?

The most recent StartupFox coverage is “Shilpa Shetty Kundra Invests Undisclosed Amount in Premium Kids D2C Brand Rosada” (2 June 2026). All stories are listed on this page.