Boldfit is a Bengaluru sports and fitness brand founded in 2018 by Pallav Bihani, with co-founder Aasshna Guptaa, which began with a small loan and two yoga mats and grew through online marketplaces and its own website selling inexpensive fitness essentials. It now offers more than 400 products across apparel, footwear, fitness equipment, nutrition supplements and accessories, covering sports including basketball, cycling, football, volleyball, badminton and cricket, and says it serves more than 2 crore customers a year. It has been profitable, reporting operating revenue of ₹304 crore and pro
1StartupFox story
2018Founded
Sports & FitnessSector
Oct 2026Latest coverage
Funding
Boldfit has raised $55M across 2 disclosed rounds, most recently a Series B in October 2026.
$55MRaised
Series BLatest round · October 2026
2Events
Chart appears once 1 more funding round is recorded — below that a chart shows less than the table does.
October 2026Series B$42MBharat Value Fund (lead), Bessemer Venture Partners
November 2024Series A$13MBessemer Venture Partners (lead)
Investor roster
Every disclosed backer and how often they've written a cheque — repeat names are the strongest conviction signal on the cap table.
New · Latest leadBharat Value Fund (lead)1 round · 2026
Bessemer Venture Partners1 round · 2026
Bessemer Venture Partners (lead)1 round · 2024
Aggregated automatically from the disclosed rounds above.
Financials
Revenue and profit after tax as filed with the Registrar of Companies.
Founded in Bengaluru by Pallav Bihani on a small loan with two products, both yoga mats, selling through online marketplaces and its own website. ↗
November 2024 · funding
Series A — $13M, led by Bessemer Venture Partners (lead).
October 2026 · funding
Series B — $42M, led by Bharat Value Fund (lead).
Oct 2026 · milestone
Reaches more than 400 products across apparel, footwear, equipment, nutrition and accessories and more than 2 crore customers a year, and begins investing in nationwide retail, manufacturing and acquisitions. ↗
The rest of Boldfit's profile is free
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Boldfit is a Bengaluru sports and fitness brand founded in 2018 by Pallav Bihani, with co-founder Aasshna Guptaa, which began with a small loan and two yoga mats and grew through online marketplaces and its own website selling inexpensive fitness essentials. It now offers more than 400 products across apparel, footwear, fitness equipment, nutrition supplements and accessories, covering sports including basketball, cycling, football, volleyball, badminton and cricket, and says it serves more than 2 crore customers a year. It has been profitable, reporting operating revenue of ₹304 crore and pro
Who founded Boldfit?
Boldfit's founders and leadership on record at StartupFox are Pallav Bihani and Aasshna Guptaa.
How much funding has Boldfit raised?
Boldfit has raised $55M across 2 disclosed rounds. The most recent was a $42M Series B in October 2026.
Who are Boldfit's investors?
Disclosed investors in Boldfit include Bharat Value Fund (lead), Bessemer Venture Partners, Bessemer Venture Partners (lead).
Is Boldfit profitable?
Per its FY25 standalone filing, Boldfit reported ₹304 Cr in revenue, with a ₹35 Cr profit.
What is the latest news on Boldfit?
The most recent StartupFox coverage is “Boldfit Raises ₹400 Crore to Take a Profitable Online Brand Into Stores and Factories” (12 October 2026). All stories are listed on this page.
Sources & updates
This profile is compiled by the StartupFox desk from company announcements, regulatory and exchange filings (RoC/MCA, NSE/BSE) and our own reporting. 0 of 2 funding rounds link to a named source.
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