
Zinara is a Delhi NCR jewellery brand making everyday diamond jewellery with certified lab-grown diamonds set in 18K gold vermeil, sterling silver coated with gold, which allows rings with real diamonds to sell for roughly ₹5,000 to ₹7,500. Founded in 2023 by Harshit Abrol, its chief executive and an IIT Delhi graduate who previously worked at P&G and Apnaklub, and Sumanyu Vyas, formerly at Blinkit and Classplus, it sells online across India with a catalogue of more than 400 designs, and offers a lifetime warranty, buyback and exchange. It has crossed ₹1 crore in annual recurring revenue, and