
Fundly.ai builds technology for India's pharmaceutical distribution chain, bringing procurement, payments and working capital onto one platform for retailers and distributors. Founded in 2021 by Amit Chawla and Shreeram Ramanathan, who had both worked at the lender InCred, it began as a supply-chain financing business and bootstrapped for two years before raising outside capital. It has since expanded into three lines: B2B commerce, payments and settlement infrastructure, and embedded credit. By its 2023 seed round it had disbursed ₹140 crore to more than 2,000 retailers and over 30 distributo