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BRND.ME

D2C (House of Brands)

BRND.ME (formerly Mensa Brands, now Mensa Brand Technologies Limited) is a house of consumer brands founded by Ananth Narayanan. After redomiciling from Singapore to India via a cross-border merger completed in ten months, it converted to a public company ahead of a proposed Indian IPO.

1StartupFox story
D2C(House of Brands)Sector
Jun 2026Latest coverage

Leadership

ANAnanth NarayananFounder · CEO

The BRND.ME journey

Jun 2026 · milestone
Drops "Private" from its name after NCLT approval, completing the reverse flip and public-company conversion ahead of the proposed listing.
IPO Watchconfirmed
StatusPublic-company conversion complete; IPO proposed
Converted to a public limited company (NCLT + RoC approvals) in June 2026 following its Singapore→India reverse flip — the final structural step before a proposed IPO. Source ↗

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Frequently Asked

What is BRND.ME?

BRND.ME (formerly Mensa Brands, now Mensa Brand Technologies Limited) is a house of consumer brands founded by Ananth Narayanan. After redomiciling from Singapore to India via a cross-border merger completed in ten months, it converted to a public company ahead of a proposed Indian IPO.

Who founded BRND.ME?

BRND.ME is associated with Ananth Narayanan.

What is the status of the BRND.ME IPO?

Public-company conversion complete; IPO proposed.

What is the latest news on BRND.ME?

The most recent StartupFox coverage is “BRND.ME Transitions to Public Company Ahead of Proposed Indian IPO” (20 June 2026). All stories are listed on this page.