₹12.5 crore pre-Series A led by Divisa Family Office with Zeropearl VC following on, taking total funding to ₹18 crore since the company was founded in 2024.
Stores have doubled from four to eight in ten months while monthly revenue rose from ₹2 crore to ₹3.5 crore, so revenue per store eased from about ₹50 lakh to ₹44 lakh, the normal pattern as newer…
Offline-first is the right call in this category. Engagement rings are tried on, not clicked, and a shop answers the authenticity question that lab-grown diamonds raise.
The structural risk is resale value. Lab-grown stone prices have fallen steadily as capacity grows, which suits a brand buying them and troubles a buyer treating jewellery as a store of value.
ONYA is the smallest balance sheet among funded rivals. GIVA's parent raised ₹530 crore, Limelight ₹275 crore and Aukera has Peak XV backing, in a business where expansion means leases and inventory.
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