Asaya raised \u20b988 crore ($9.2 million) from RPSG Capital, OTP Ventures, Huddle Ventures, Hyperscale Ventures and 72 Ventures at a \u20b9400 crore post-money valuation.
The round mixed primary and secondary capital, with some early angel investors exiting, and follows a \u20b928 crore pre-Series A in September 2025 at roughly \u20b9138 crore.
Founded in 2021 by Neeraj Biyani, Eeti Sharma and Mandeep Singh Bhatia, the brand is built around melanin-rich Indian skin and a patented molecule, MelaMe.
The \u20b9400 crore valuation sits against filed FY25 revenue of \u20b97.09 crore, a gap that prices in growth and the strength of a patent whose clinical claims are company-stated.
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