United Spirits Limited sold 100% of Royal Challengers Bengaluru for ₹16,660 crore ($1.78 billion).
The acquiring consortium includes Aditya Birla Group, Times Group, Blackstone (BXPE), and Bolt Ventures.
The all-cash transaction allows Diageo to exit non-core assets and refocus capital on its beverage alcohol portfolio.
This mega-deal highlights the rapid influx of global private equity and institutional capital into the Indian sports economy.
Read the full story on StartupFox