Fit.Zone runs a one-membership, multiple-centres network across independent Bengaluru fitness centres, studios and yoga centres, with FitX and ZoneX tiers, no lock-in and more than 10,000 members.
Partner centres operate in a co-branded arrangement, keeping their coaches and community while appearing alongside the network brand. The structure is designed to bring incremental members rather t…
The supply-side relationships are the strongest asset. Rajgopal Bharadwaj runs Bharadwaj Ventures, which distributes Viva Fitness and other branded equipment across Karnataka and has supplied over…
All three founders' own chains, iFitness, Quadz Fitness and B3 Wellness, are in the network, so they took the partner terms before offering them.
The company is bootstrapped, holding to Bengaluru, and has set no dates for Hyderabad or Chennai, on the reasoning that a thin network in a new city is a headline rather than a product.
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