Gurugram-based B2B quick-commerce startup Fairdeal.Market raised $15 million in a Series A round led by Bertelsmann India Investments.
The platform operates local dark stores to deliver over 1,000 SKUs to neighborhood retailers in Delhi-NCR within a 60-minute window.
Boasting an 80%+ retention rate, the company plans to use the fresh capital to expand its network from 20,000 to 100,000 active retailers this fiscal year.
The funding highlights a major shift in B2B e-commerce, forcing legacy players like Udaan and Jumbotail to compete directly on hyper-local delivery speed.
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